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· Marketing Consultant · Marketing Strategy · Digital Marketing
Marketing a business can be really disconcerting. There are so many options available to you, so where do you even start? What marketing activity is going to work the best for you, to attract a continuous flow of ideal clients, and provide a return on your marketing investment?
And how can you uncover your true point of difference and show how remarkable you are as a business, to your potential clients?
Wherever you are in your business journey, we can help you..
At Vivacity Marketing, we work with small business owners in Perth, around Australia and internationally, who want to increase their profit and expand their business through effective marketing. But we know that there are many stages in a business journey and lifecycle, which is why we offer a range of services to suit your marketing budget and business stage.
Need more clients for your business but don't know where to start?
So where is the best place to start with marketing a small business? Well it all starts with building a marketing strategy for your business first, because above all else you need to delve deep into your business to understand the following through market research:
- Your ideal client and their problems
- How they make purchase decision
- What information they need to make these decision
- Your point of difference – this is what will make you remarkable and help your business stand out
- Your core message/brand promise/benefit you offer.
A marketing strategy, therefore starts with market research of your ideal client, and your competitors. Then based on this research, your marketing tactics can easily be built around your strategy which becomes your marketing plan.
Marketing strategy and tactics go hand in hand to help you build your dream business and attract a continuous flow of ideal clients.
Marketing Strategy & Planning Template
Not sure how to create your marketing plan? Download our easy to use free Marketing Strategy & Planning template as a starting point. This will help you to lay the foundations for your business, and create a business that will grow into the vibrant business it deserves be!
We work with a range of clients, and use a proven marketing system
Vivacity Marketing is a Perth based boutique marketing agency offering 3 main tiers of marketing services:
- Marketing Strategy & Planning.
- Digital Marketing & Website Design.
- Marketing Coaching – via Marketing School, your online marketing coach for small business, or 1 on 1 marketing coaching.
We work with a variety of business across a number of industries, you can view the clients we have worked with here. Some of the types of clients that we have worked with are:
- Professional services
- FMCG (Fast Moving Consumer Goods)
Building your dream business doesn't have to be hard
We want to help you and your business succeed and we offer a wide range of services to help you do just that. You just need to make the decision to get started.
So let us help you streamline your marketing, so you can focus on your area of expertise – building your dream business. So if you are unsure which marketing service is suitable for you, or how a marketing consultant can help, let’s have a chat. Book a call by clicking on the button below.
We like to give back, at Vivacity Marketing
ISB Top 50 Small Business Leaders
The Inside Small Business Top 50 Small Business Leaders, celebrates the diversity of the Australian small business landscape.
The chosen winners really reflect the extraordinary imagination and drive of the country’s entrepreneurs, as small businesses spring up in fields traditionally deemed to be accessible only to far larger, better funded organisations. Vanessa is one of the judges for this award.
Proud Ambassador for Opportunity International
Giving back is really important to us, which is why Vanessa is a proud Ambassador for Opportunity International. Opportunity International provide micro finance loans to women living in poverty, so that they can start a small business. It’s a hand up not a hand out.
Join the FREE Marketing School Community on Facebook
In this group I will share weekly video tips, you can ask questions, and you will find out all about the dates for the Marketing + Mimosas events. These are our quarterly events where you get to come along and meet other businesses while eating delicious food, sipping on Mimosas and chatting about all things marketing to Vanessa!