Marketing Strategy & Plan

Marketing Strategy

Building a marketing strategy, is an important first step for small business owners. This will consist of your action plan, on how to reach your ideal client, and convert them into loyal customers of your business.

This is where the Vivacity Marketing team steps in and helps, by developing a concise marketing strategy and marketing plan for your unique business. The starting point is to Book your marketing consultation. Marketing your business starts with building a robust marketing strategy, read our blog below to find out more:


Marketing Strategy
Marketing Plan

What’s included in a marketing strategy and plan?

We will take the time and effort to research and build a robust marketing strategy and plan for your business which consists of:

  • Goals – We will set your revenue, new customer and marketing goals.
  • Buyer Personas – We will perform market research on your ideal client, and present our findings in a Buyer Persona.
  • Point of Difference – Every business has a point of difference, we will help you articulate yours.
  • Core Message – We will develop your core message.
  • Branding – We will provide guidelines for branding your business online.
  • Content Plan – We will build a twelve month content plan for your business and do a content audit.
  • Marketing Plan – We will map out your digital and offline touch points recommended to reach your ideal client.
  • Total Online Presence – We will provide a plan on how to build your online presence to execute your marketing plan.
  • Marketing Support – We can provide ongoing coaching and support as required to help you implement your strategy and plan.

Book your marketing consultation to find out how we can help you build a marketing strategy to set you up for success.

A Marketing Strategy starts at $2,000.


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